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Real World SOA | David Linthicum » A Buzzword is Born: "Blurring"

November 29, 2006 | Comments: (0)

A Buzzword is Born: "Blurring"


Hey, I woke up this morning and created a buzzword...blurring.

"Blurring" is the notion of blurring the line between your enterprise applications, and services and information found on the Internet. Or, blurring the lines between your SOA and the emerging Web 2.0.

As more enterprise applications become "service enabled" these applications and service oriented architectures (SOAs) can now easily leverage Web services that are Internet hosted. These services include:

- Search engine APIs/services, from providers such as Google and Yahoo.
- Services that are a part of SaaS providers, such as Salesforce.com.
- Services that are part of vertical market exchanges.
- Services that exist within trading partners.

The advantage of blurring is that those tasked with building enterprise applications can now leverage Web-based services that they did not have to create themselves. Allowing developers to mashup those services with existing enterprise systems, know as enterprise mashups. Typically this is done within the context of a SOA.

The notion of blurring will only continue as the number of Web-based services become more pervasive and feature rich. Indeed, blurring could change the way we build and deploy applications going forward, and builds on the notion of SOA.

Please using the term blurring as often as you can. Remember where you heard it first.

Posted by Dave Linthicum on November 29, 2006 07:34 AM


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New buzzword? Just can't remember where I heard it first. It's all a.....blur.

On a more serious note, I think the term "blur" has a negative connotation because it means and implies defocusing and making things less clear. I get the idea of blurring the lines of demarcation, but to me, the idea of "not knowing or caring where information" is coming from is more of an idea of meshing or building something from disparate parts. There's got to be a more positive way to phrase this. I don't think many compliance folks would like to hear that people in their organization are working on "blurring" project - get the lawyers ready for that one!

Posted by: David Lavenda at November 30, 2006 12:48 AM

But what happens when that web service for some reason is no longer available. Even Pan American Airlines went belly up. It may be the cheap short term solution, but do you want to bet your company on it?

Posted by: Sam O. Rogers at December 1, 2006 05:56 AM

It seems to me that what you're describing here is the notion behind mashups - the process of building web app's from content, data, and biz logic from any web-enabled application. The idea of the web itself being a application platform, with standard API's, built of composable services and data creates a new class of applications that has a valid role in the enterprise.

Posted by: Ed Julson at December 6, 2006 10:04 AM

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