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Sustainable IT | Ted Samson » TAG: GreenPrint

June 14, 2007 | Comments: (0)

GreenPrint bets that customers will save on printer waste

Program aimed at Fortune 500 lets companies use software free in exchange for half the cost-savings they reap

As I noted in my entry today about PC-power management, there are some technology projects out there with a return on investment that's incredibly simple to measure. GreenPrint is betting that its software, aimed a reducing printer waste, is among them.

Through September, GreenPrint (which I wrote about earlier this month) is offering a program called "Pay the Fortune 500 to Go Green." Through the initiative, GreenPrint will waive the licensing fees for its software for companies with at least 1,000 PCs. Instead, each quarter companies would pay GreenPrint half of the money they save on the paper and ink costs by using the tool. Companies will also get free upgrades.

GreenPrint provides end-users with a simple means of choosing which superfluous pages to remove from a print job; they also can opt to remove all images or all text from a printing, which can also save paper and ink.

Notably, research suggests that each end-user wastes about $85 worth of printer paper and ink each year through unnecessary prints, such as spill-over pages containing a superfluous line of text or gridlines. That means a participating company might expect to send GreenPrint a total of around $42.50 per user, per year, to GreenPrint. The licensing fee for the Enterprise Edition is $70 per user.

"Because the environmental benefit is so significant, we want to do everything we can to make it as easy as possible for large organizations to use GreenPrint," said GreenPrint CEO Hayden
Hamilton in a written statement. "We also see it as symbolic of GreenPrint's revolutionary proposition – saving money while saving the environment. Has any other company ever offered to pay the Fortune 500 to go green?"

Companies and GreenPrint would use the product's reporting tools to assess how much money a company saves each quarter in ink and paper.

For more information, go to www.printgreener.com

Posted by Ted Samson on June 14, 2007 09:24 AM



June 04, 2007 | Comments: (0)

Hands-on: GreenPrint cuts printing bills

Software cuts waste by letting users easily exclude superfluous pages and content from printings

basicUsage2.jpgThe average employee wastes $85 worth of printer paper and ink each year through unnecessary prints. That's an average of six wasted printings per day at six cents a pop. So if you've got 5,000 employees at your company, that's around $425,000 tossed in the trash (or recycling bin) each year.

So even if you've really got it in for trees, you probably want to figure out ways to trim those costs stemming from print waste -- unless you’ve also got it in for your company's bottom line.

A startup called GreenPrint has developed an application that can help chip away at print waste. Available both in a Home Edition and an Enterprise Edition, GreenPrint lets users preview a document before printing and easily select which pages not to print with simple clicks. Users also can opt to exclude all the images or the text from a printing, which can save ink. (That, too, is significant: Ink costs over $60 per ounce, according to research from the San Francisco Chronicle.)

I had a chance to play around with the Home Edition of GreenPrint, which is available for a free 30-day test drive. Overall, I'm fairly impressed by what I've seen in the software. While there is room for improvement (and what Version 1.0 product doesn't have that?), I see plenty of potential value for companies, given the aforementioned cost of unnecessary printing that goes on every day at homes and offices.


And I'm clearly not alone in that thinking: The company already claims World Bank as a customer and says that other big-name companies, as well as OEMs, will be announced as users soon.

Setting up the Home Edition was a snap: I just downloaded the install file and let 'er rip. All you really need to do is tell it which printer is your default.

Once it's installed, you'll find that when you choose the Print option from any application, GreenPrint will be your default printer choice. Clicking Print will open a page-view screen of whatever document you're printing. There, you can see the various pages of the document laid out side by side, or they can zoom in to examine one page at a time.

Here, a user will easily be able to see which pages may not be worth printing. For example, the last page of a Word document might just have one line of footnotes, or a Web page might have some ads spilling over to the third page. The user simply double-clicks on whichever pages he or she wants excluded from the printing, and they turn red. Once a user is done choosing pages to exclude, he or she hits Print, and out comes the refined document.

green_print_logic3.jpgA user can also choose from an array of preset filters that GreenPrint will use to detect what are likely unnecessary pages. For example, you can have it automatically exclude blank documents from printing, pages with only a border, pages with just one image, or with a minimum number of lines of text. A user will still be able to see which pages GreenPrint has selected to exclude; double-clicking that page will add it back to the print lineup.

Users also can choose to have none of the images in the document get printed, such as maps or ads on a Web page, charts or graphs on an Excel document, or whatever superfluous ink-wasting image that don't need to be put to paper.

In a similar vein, if the chart or the image (like a map or a picture of your pet chinchilla) is all you need, you may choose not to have any of the text in the document print.

The software also lets you track how many pages you've saved, as well as how much money that translates to. There's also a handy PDF-creation feature, which lets a user transform any document into a PDF with a single click.

There's also an Enterprise Edition of GreenPrint, which I didn't try out. Users have the same view and features as those using the Home Edition, but it will enable an admin to preset filters across the board; aggregate results across the entire company to measure the overall environmental impact of using the application; and track reduction in CO2 emissions.

GreenPrint is off to a great start with its offering, but the software is not without its limitation. Among them, I wasn't enamored with the all-or-nothing approach to removing images. It's conceivable that you may very well want to include a couple of charts in a report, but not all the other graphics. I'd prefer to be able to pick and choose which images to include or exclude.

Also, GreenPrint might consider emulating print options found in some applications, like Excel, where a user can choose to reduce overall size of a document's content, by percentage or to fit a specific number of pages. After all, the lines spilling over onto page six of a Word doc aren't always necessarily superfluous. Granted, the user could close the GreenPrint UI and make tweaks in Word, then Print again -- but better to give them a means of doing easily from the UI in the first place.

An option from switching between landscape and portrait also could be useful.

All in all, I applaud what GreenPrint has done: I can certainly see the tool reducing the amount of printer waste at home and the office, thanks to its easy interface and the fact that it becomes a necessary step in the printing process for users, who might otherwise neglect tweaking a document to save paper and ink. While this product is not going to usher in the elusive paperless office, it will help reap the savings (and eco-friendliness) of a less-paper office.

GreenPrint Version 1.0 costs $35 for the Home Edition and $70 per license for Enterprise Edition. For more information, go to www.printgreener.com.

Posted by Ted Samson on June 4, 2007 08:51 AM



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