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October 04, 2006 | Comments: (0)
Getting a feed on the competition
Keeping tabs on the competition just got a little snazzier, thanks to a new competitive intelligence service from Dream This, as reported by Marshall Kirkpatrick at TechCrunch.
Sporting a moniker right out of Andrew Wooldridge's Web Two Point Oh! company name generator, Competitious boasts a "structured way to gather competitive intelligence," allowing you to keep abreast of feeds, blogs, and Alexa traffic data about your competition, and to aggregate all your automated 2.0 espionage bounty -- AJAX-style -- in one, shareable place. The service, now in beta, is free.
Clearly geared toward those in startup mode, Competitious does, however, present some intriguing functionality for obtaining and maintaining a competitive edge. Especially as it facilitates the tracking of competitive feature sets as they evolve. Create a matrix of your competitors' current capabilities and get a bead on how best to differentiate yours.
Could be a concept worth keeping an eye on.
Posted by Jason Snyder on October 4, 2006 05:48 PM
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